Luma vs Eventship (2026)

How Eventship compares to Luma for hosting events and building communities.

Both platforms allow you to launch clean event pages within minutes. The core difference is scope: Luma provides a streamlined, single-event setup optimized for simple hosting and ticketing. Eventship optimizes for getting the most value out of your events and promoting your brand.

Pricing comparison

Eventship pricing

The Free plan includes unlimited events and guests with a 3% platform fee on paid tickets. Pro is $59/month (billed annually) or $69/month (monthly) and adds your own website and the professional tools; the ticket fee stays 3%. Business plans start at $3,000/year and take the ticket fee to 0%.

Luma pricing

The Free plan includes unlimited events and guests with a 5% platform fee on paid tickets. Luma Plus is $59/month (billed annually) and reduces platform fees to 0%. Enterprise pricing is customized upon request.

Feature comparison: Eventship vs Luma

Feature
Eventship
Luma
Pricing & fees
Free plan
Platform fee on paid tickets
3%
5% (0% on Plus)
Payment processing
Stripe (2.9% + $0.30)
Stripe (2.9% + $0.30)
Paid account plans
Pro $59/mo annual Business from $3,000/yr
Plus $59/mo annual Enterprise on request
Per-event conference add-on
Conference Pack from $4,000
Not supported
Marketing sends per month
2,000 Free, 25,000 Pro, 50,000 Business
500/wk Free, 5,000/wk Plus, more as a paid add-on
Event creation & management
Unlimited events
Unlimited guests per event
Multi-day conferences / Event Hubs
Custom event pages
Registration approval flow
Scheduled ticket sales
Multiple ticket types
Event add-ons (merch, extras)
Coupon / discount codes
Refund management
Auto refunds Approval workflow
Auto refunds
Your website & brand
Event website builder
Pro
Your own website on your own domain
Pro
Custom event URL
Pro
Plus
Page blocks, templates and color schemes
Pro
Remove Eventship branding on embeds
Pro
Tracking pixels (Meta, Google Analytics)
Pro
Community & networking
Community hubs
Member directories
AI-powered attendee introductions
Direct messaging between attendees
Community discussion feeds
Membership subscriptions
Paid tiers, monthly or annual
Calendar memberships, monthly or annual
One person record across every event you run
One record across every event
Calendar People list
Relationship history per person (joins, past events, emails, messages, payments)
Pro
Membership, revenue, registration and check-in history
Whole member list CSV export
Per event only
Whole calendar
Marketing & communication
Marketing sends (invites, broadcasts, save the dates)
2,000/mo free, 25,000/mo Pro
500/wk free, 5,000/wk Plus
Save the date emails
Community broadcasts
Embeddable event widgets
Monetization
Paid ticketing
Sponsorship packages sold from the event page
Exhibitor booths sold from a live floor plan
Sponsor marketplace
Ad network for event pages
Pro
Payout to host bank account
Check-in & on-site
QR code check-in
Dedicated scanner app/role
Scanner role on every plan
Check-in manager on Plus
Apple & Google Wallet passes
Badge designer
On-site badge printing (Zebra)
Pro
Digital signage mode
Analytics & data
Registration analytics
Advanced analytics (demographics, trends)
Pro
Plus
Event Intelligence findings on each event
Pro
Company engagement insights across your events
Pro
Attendee CSV export
Enriched attendee data export
Pro
Integrations & AI
CRM sync (Salesforce, HubSpot)
Pro
Enterprise
Marketing sync (Mailchimp, Klaviyo, HighLevel)
Pro
Create and manage events from an AI assistant
REST API
Pro
Plus
MCP server (AI agents)
Pro, read and write
Free, read-only
Zapier integration
Pro (coming soon)
Plus
Calendar integrations (Google, iCal)

Luma figures last reviewed in September 2026. Competitor pricing and features change.

Where hosts hit limits with Luma

The limitations hosts run into most often, and how Eventship handles each one.

Higher transaction fees on free tiers

The limit: Luma charges a 5% platform fee on paid tickets on its free tier, which scales quickly for recurring events.

Eventship’s approach: Eventship lowers this to 3%, on the free plan and on Pro alike. Both platforms offer a $59/month premium tier billed annually. Luma Plus takes its ticket fee to 0%. Eventship Pro keeps the 3% and spends it on what the plan includes instead: your own website, badge printing and CRM sync are all on Pro.

Basic community and networking tools

The limit: While Luma offers chat and calendar memberships, it lacks automated tools to facilitate active attendee networking or track community retention.

Eventship’s approach: Includes Event Intelligence to track returning guests and AI-driven networking tools that automatically match attendees based on profiles and suggest why they should meet. The introductions are on every plan; Event Intelligence is Pro.

No native sponsor management

The limit: Luma does not include tools for managing sponsors or advertising revenue, forcing organizers to handle sponsorships in external spreadsheets.

Eventship’s approach: Features a built-in sponsor marketplace and ad network. Sponsors can discover and fund your events natively within the platform, and revenue is managed on the same page as tickets. Sponsorship packages, booths and the marketplace are on every plan; the ad network is Pro.

Rigid page templates for complex events

The limit: Luma's standardized templates are excellent for quick, single events but lack the flexibility needed for larger conferences or highly customized branding.

Eventship’s approach: Supports complex formats with multi-day Event Hubs, embeddable widgets, advanced custom ticket types, and event add-ons.

Fragmented on-site logistics and data sync

The limit: Luma primarily handles pre-event registration, requiring organizers to export data to third-party tools for on-site badging, website building, and, outside its Enterprise tier, CRM syncing.

Eventship’s approach: Runs the entire lifecycle off a single guest record. Badge design is included on all plans. The Pro plan ($59/mo billed annually, or $69 month to month) adds custom domain publishing, direct-to-Zebra badge printing at the door, and native data syncs for Salesforce, HubSpot, HighLevel, Mailchimp, and Klaviyo.

Frequently asked questions

Is Eventship a good alternative to Luma?+
Yes. Eventship offers everything Luma does for event creation, plus community management, AI-powered networking, a sponsor marketplace, and lower ticketing fees (3% vs 5%). It's especially strong for hosts who run recurring paid events.
Can I migrate my events from Luma to Eventship?+
Yes. Paste your Luma URL and the details come over into the event editor, with the title, date, venue, ticket types, and agenda already filled in. Review, then publish. Your guest list moves separately. Paste their email addresses to add them without charging again, or our team can help with a bigger move.
How do Luma and Eventship compare on pricing?+
Eventship's free plan includes unlimited events and guests with a 3% fee on paid tickets. Luma's free plan charges 5% on paid tickets. Eventship Pro is $59/mo (annual), the same as Luma Plus, and the 3% ticket fee is the same on either Eventship plan.
Does Eventship support free events like Luma?+
Absolutely. Eventship's free plan supports unlimited free events with unlimited guests, RSVP management, and QR code check-in, all at no cost.
What does Eventship have that Luma doesn't?+
While both platforms share core features like memberships, chat, attendee history, and wallet passes, Eventship adds an operational and revenue layer built for complex events. This includes multi-day Event Hubs, native badge design with direct Zebra printing (design on every plan, printing on Pro), digital signage, and the ability to sell sponsorships and exhibitor booths directly from a live floor plan. Eventship also includes AI-driven networking that suggests specific attendee matches, plus a read/write MCP server for AI integrations (compared to Luma's read-only server). However, Luma currently holds a reporting advantage by allowing organizers to export an entire calendar's guest list to a single CSV, whereas Eventship currently exports attendee data strictly on a per-event basis.
Can I put my event website on my own domain?+
Yes, on Pro. Build the site in the website builder from page blocks, templates and color schemes, then add the records we give you at your registrar to point your own domain at it.
Does Eventship have an AI assistant?+
Yes, on every plan. Ask it to create an event, set up ticket types, edit the details, send a broadcast, find a venue, or pull your registration numbers, and it comes back with a confirmation card you approve before anything is written.

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