First Impressions That Fund: Crafting Your CEO Look
Monday, March 3, 2025, 6:00 PM PST – 8:00 PM PST
Rancho Santa Fe, California
Hosted by Rose Bowlus Law, APC

All Genders Welcome! [highlight=transparent]Many founders struggle to secure funding for their businesses, but what if your first impression could make all the difference? Investors do not just invest in ideas, they invest in people. As a CEO how you carry yourself can be the key to unlocking the capital you need.[/highlight] [highlight=transparent]Join Rose Bowlus Law, APC for an exclusive session on how to present yourself so that investors want to write checks. This event will focus on the power of first impressions including what to wear, how to communicate confidence and how to position yourself as an investable leader.[/highlight] Catherine Cassidy is the founder and CEO of Boutique Box, a style membership that supports busy women in curating their ideal wardrobe one piece at a time by leveraging the on-hand inventory of emerging designers. Catherine has 22 years of experience in the Fashion Industry, starting her career with notable companies such as Nordstrom, Robinsons May, and BCBG in roles that ranged from sales, accounting, and merchandising. In 2008, Catherine started her first business, Ustyled, when she recognized the massive disconnect between customers and designers while working as a merchandiser. Catherine built Ustyled into a successful business supporting women leaders in style across the country. In 2018, Catherine saw the opportunity with the shifts in the market, industry, and technology to take the 1-1 personal styling support and bring it to scale to create a healthier ecosystem for the fashion industry and an empowering experience for women. She launched the Boutique Box membership to help professional women curate their ideal wardrobe and reduce the endless waste of fast fashion. Further Map Instructions: Rose Bowlus Law, APC is in the second building of the Fairbanks Village Plaza, on the second floor above the Deli Market, in space 2-24.