From Idea to Kickstarter: The Design Journey Behind SAAL Surf Backpack
Thursday, September 17, 2026, 5:00 PM PDT – 8:00 PM PDT
San Diego, CA
Hosted by Alex Cordeiro
Join Dip Studio for a behind-the-scenes presentation on the design journey of SAAL, a surf backpack created to support life before and after the water. We will walk through the full process, from the first idea and early sketches to product development, prototyping, manufacturing, Kickstarter launch, and design award recognition. This session will show how industrial design turns a personal problem into a real product, including the decisions, challenges, and lessons learned along the way. Guests will get an inside look at the creative and technical process behind building a product from zero, preparing it for production, and bringing it to market. Perfect for designers, entrepreneurs, makers, surfers, and anyone interested in how ideas become products.