Go-to-Market Boot Camp for HealthTech Founders
Monday, December 7, 2026 5:00 PM PST – Thursday, December 10, 2026 7:30 PM PST
10918 Technology Pl, San Diego, CA 92127, USA
Hosted by Aquillius
🎯 How this works Go-to-market is everything between a working product and a paying customer: who buys it, how they find you, and why they say yes. Over four nights you work on your own company, not a made-up example. By Night 4 you know who to sell to first, where to find them, what to show them, and what your team does for the next 90 days. Gregory Shepard’s Startup Lifecycle go-to-market system, facilitated by Desiree Borja, who has spent her career taking health insurance and care delivery products to market across multiple states. 🗓 Four nights, one question each Night 1: Who pays, and what do you have to prove to them? Night 2: How do customers find you, and what does each one cost? Night 3: What have you proven to investors, and what's missing? Night 4: How does your team keep the plan running? 🙋 Who it's for HealthTech founders from idea to first paying customer. 🤝 After The Distributor Pitch Contest at Aquillius connects HealthTech and Biotech founders with distribution professionals matched to their product categories. 📍 In person Mon–Thu, Dec 7–10, 5:00–7:30 PM · Aquillius, 10918 Technology Pl, San Diego · $500 · 24 seats .