AI 101 for Marketers
Thursday, September 24, 2026, 12:00 PM PDT – 1:30 PM PDT
Virtual event
Hosted by REBL Labs

Due to demand, we've created a 90-minute online workshop to show marketers what you've been missing. Workshop: Shift the mindset. Get grounded in what AI really does for your work. How to organize and implement AI into your marketing department or build one. Show you how to implement simple workflows into your marketing that will save you time and headaches. THIS IS FOR YOU IF: You've been dabbling and want a real foundation You feel the pressure of being left behind You want AI to be a skill you lead with Meet your hosts: Shelley Callahan - Founder & Principal at Shelley Callahan Consulting Shelley Callahan is the Founder of Shelley Callahan Consulting, where she draws on a marketing career spanning biotech, healthcare, and technology to help B2B companies go-to-market and grow. She helps teams use AI and technology effectively, bring brand strategy to life, and focus on their highest-value work. She is a frequent speaker and the past President of the American Marketing Association San Diego. Rebecca "REBL" Risty is the founder and CEO of REBL Marketing and REBL Labs AI She teaches business owners and their teams how to actually adopt AI instead of fearing it. She's trained hundreds of marketers and executives to use AI as a strategic advantage, and she's known for making it practical, approachable, and refreshingly free of hype. THANK YOU to our location sponsor: Optima Office. Personalized Business Accounting, Recruiting, and HR Services Get a dedicated team that streamlines your back office with expert-led financial strategies and execution that increases efficiencies and ROI. Our proprietary five-point system matches you with the right accountant, HR Manager, CFO, controller, and/or bookkeeper for your business in just days.