Workshop: Protecting Your Brand: Trademarks & Copyright Basics
Tuesday, June 23, 2026, 5:30 PM PDT – 7:00 PM PDT
San Diego Made Factory · Made Factory, 2031 Commercial St #114, San Diego, CA 92113, USA
Hosted by Business For Good

Your brand, your content, and your creative work are assets, and they deserve protection. In this workshop, Sam will demystify trademarks and copyright for business owners, covering what each protects, how to secure your rights, and the common mistakes that leave businesses exposed. Whether you’re building a brand, creating original content, or just want to know what you actually own, this session will give you the practical knowledge to protect what you’ve built.
Speakers
Sam Mazzeo
Founding & Managing Partner at Better APC
Most people like to think of Sam as an approachable renaissance man. Here are some things he can help you better understand: trademark, business formation & securities, contracts, Halloween party planning, how to do a standing backflip, and the proper pronunciation of the word “GIF.” When Sam isn't providing legal advice and empowering his clients, he's either outdoors adventuring or working on local policy and social justice initiatives, often through his volunteer positions with Business For Good San Diego. Sam also serves on several Boards of Directors, including TEDxSanDiego, A Reason to…