Arka Bala
Founder of Tenorworth.com
Based in San Diego
About
I'm Co-Founder and CTO of iTrek.ai, where we're building the data infrastructure that lets AI systems understand and act on the physical world. I also run Tenorworth, an AI implementation consultancy for regulated businesses in Southern California. Banks, Community healthcare, credit unions and RIAs, law firms, life sciences, and hospitality operators. Not strategy decks. Deployed agents, retrieval on your own documents, and workflow automation your staff actually use. The two are separate companies. iTrek is a venture-backed product business. Tenorworth is a practice, and it's where 17 years of building data and AI systems inside regulated environments gets applied directly. That background includes JPMorgan Chase, Scotiabank, Royal Bank of Scotland, Highmark Health, CoreSpecialty, QBE Insurance, Expedia and KPMG. Banking, insurance, healthcare and hospitality, with audit and compliance requirements throughout. HIPAA Professional certified. Earlier I co-founded TravAlarm, a commuter journey-planning app that won the New York Mayor's award, and ContextGrid, an early registry for contextual data in physical space. iTrek: itrek.ai Tenorworth: tenorworth.com
Looking to connect with
Decision makers in regulated businesses
Hobbies & interests
Kitesurfing, Travel
Experience
- Team Member at Tenorworth
Interests & expertise
Interests: Expand network, Explore career opportunities
Functions: Design, Product
Roles: Business Owner, Consultant, Founder, Service Provider, Professional
Industries: AI, AR / VR, Advertising