Hillary Applin
Chief Architect at Revitecture

Hillary Applin is a revenue architect and enterprise sales leader with 15+ years of experience building and scaling go-to-market organizations across AI, fintech, SaaS, and marketplace businesses. She has led multiple companies through critical growth phases—from early traction to enterprise scale—designing the systems, pipelines, and revenue models that drive predictable growth. Throughout her career, Hillary has helped organizations navigate ICP pivots, rebuild pipeline strategy, close complex $1M+ enterprise deals, and install operational frameworks that improve forecasting accuracy,…